Alice Giddings: The Rise of Metro’s Bold Senior Lifestyle Journalist
Who Is Alice Giddings?
Alice Giddings is one of the most distinctive voices in modern British lifestyle journalism. Known for her candid exploration of sex, relationships, women’s issues and contemporary social dynamics, she has become a prominent personality at Metro.co.uk. Over the years, Alice has built a reputation for storytelling that blends sensitivity, investigative depth and a fearless approach to taboo topics. Her work resonates with audiences seeking honest, well-informed perspectives in a media landscape often dominated by surface-level commentary.
From in-depth interviews with controversial public figures to first-person narratives exploring modern intimacy, Alice Giddings has carved a niche defined by authenticity, transparency and editorial courage. Her rise from trainee reporter to Senior Lifestyle Journalist demonstrates a commitment to journalism that both informs and challenges the public conversation.
Alice Giddings at Metro: A Distinctive Editorial Voice
Her Role as Senior Lifestyle Journalist
In her role at Metro.co.uk, Alice Giddings specialises in sex and relationship reporting, covering diverse themes including sexual health, dating culture, consent, modern love, women’s safety and broader lifestyle issues. She leads two major editorial series for Metro:
-
How I Do It – a popular weekly feature exploring honest, real-life sexual experiences.
-
On Call – a bi-weekly series where she examines women’s issues, safety concerns, and relationship dilemmas.
She also writes The Hookup, Metro’s well-known sex and dating newsletter, where she offers deeper commentary, intimate storytelling and editorial insight into contemporary sexual culture. Her voice in this space is fresh, unapologetically modern and grounded in both empathy and journalistic precision.
A Multi-Platform Journalist
Beyond written journalism, Alice Giddings expands her reach through:
-
Podcast appearances
-
Guest commentary on BBC Radio and BBC Woman’s Hour
-
Contributions to LBC
-
Short-form video news content on TikTok and Instagram
Her multi-platform presence showcases her versatility and ability to engage audiences across traditional and digital spaces.
Education and Early Career
Academic Background
Alice graduated from the University of Nottingham with a BA in History, English and Classics, earning a 2:1. She later completed another BA in Ancient History and History, further shaping her analytical and research skills.
Her school years were spent at St Albans Girls’ School, where her foundation for academic excellence and communication began.
Professional Beginnings
Before joining Metro, Alice Giddings gained essential newsroom experience through positions at:
-
News Associates – where she completed training and early newsroom duties
-
MailOnline – as a full-time journalist covering fast-paced national news
-
The Scottish Mail on Sunday – where she developed strong instincts for breaking stories
-
Best Magazine – as a Hearst Scholarship winner, producing real-life feature writing and launching a new column titled The Me You Don’t See, showcasing stories about unseen elements of workers’ lives
These roles equipped her with an exceptional ability to work under pressure, source compelling stories and write with clarity, compassion and pace.
Alice Giddings and Lily Phillips: A Notable Professional Interaction
Alice Giddings’ interviews with Lily Phillips stand out as some of her most widely discussed work at Metro. Lily, known for her controversial stunts and outspoken presence online, became a recurring subject in Alice’s reporting. Through their interviews, Alice explored the pressures, public scrutiny and emotional fallout surrounding Lily’s sudden rise to notoriety.
Her approach balanced empathy with clear-eyed journalism, offering readers a deeper and more human understanding of a woman often reduced to headlines. This professional interaction not only highlighted Lily’s complex story but also cemented Alice’s reputation for handling sensitive, high-profile topics with confidence and care.
Alice Giddings’ Age and Date of Birth
Alice Giddings has not publicly shared her full date of birth. However, in an Instagram post from June 2025, she mentioned celebrating her 26th birthday while in Mexico. Based on this, her birth year is 1999.
Alice Giddings and Sam: Her Publicly Visible Relationship
Alice Giddings and Sam
Alice doesn’t share much about her personal life, but she has shown small glimpses of it on Instagram. From her posts, it’s clear she is in a relationship with Sam, who appears occasionally in her photos and comments. She marked his 30th birthday with a post from Cave Hotel, which felt relaxed and genuine rather than overly curated. It showed the kind of everyday affection most people share with someone close to them.
Sam comments on her posts too, and their exchanges come across as easy, supportive and familiar. Although Alice keeps most of her private life away from her work, the moments she does share suggest a stable, grounded relationship running alongside her busy career.
Why Alice Giddings Stands Out in British Media
A Bold Approach to Sensitive Topics
In an industry where many avoid controversy, Alice Giddings confronts delicate subjects directly. Her work consistently explores themes that matter deeply to audiences:
-
Sexual empowerment
-
Dating complexities
-
Online safety for women
-
Changing cultural norms
-
Intimate human behaviour
-
Gender-based inequalities
Her articles often spark conversation, reflection and debate — key indicators of impactful journalism.
A Reader-Centred Perspective
Alice’s style resonates because it prioritises honesty. Whether she’s interviewing a public figure, speaking with everyday individuals or analysing cultural trends, her writing highlights human experiences with respect and depth.
Mastery Across Formats
Her strength lies not only in long-form writing but also in:
-
Short explainers
-
Social video journalism
-
Newsletter communication
-
Investigative profiles
-
First-person narratives
This adaptability positions her as a rising figure within the evolving digital news ecosystem.
The Future of Alice Giddings’ Career
Given her strong editorial presence, cross-platform skillset and rapidly expanding readership, Alice Giddings is poised to become one of the defining voices in UK lifestyle and relationships journalism. Her command of sensitive topics, ability to generate national conversation and willingness to spotlight marginalised perspectives make her a journalist to watch.
As societal conversations around intimacy, identity, gender and online behaviour continue to evolve, her work will remain highly relevant and influential.
Final Thoughts
Alice Giddings represents a new generation of British journalism: bold, unfiltered, empathetic and deeply connected to the realities of modern life. From her insightful Metro columns to her podcast appearances and social-media presence, she delivers journalism that resonates, informs and challenges. Whether reporting on the complexities of sex work, analysing dating trends or giving voice to women’s experiences, she brings humanity and clarity to every story.
Her growing influence suggests that Alice Giddings will continue shaping public conversation — not just within Metro, but across the broader UK media landscape.
