Imogen McKay: The Inspiring Journey of Alex Beresford’s Wife and Creative Entrepreneur
Imogen McKay—now widely recognised as Imogen Beresford—has become a notable name due to her marriage to ITV presenter Alex Beresford. Yet her identity extends far beyond being known as Alex Beresford’s wife. Imogen is an accomplished businesswoman, creative entrepreneur and mother, with a strong professional background and a growing public interest in her journey.
Early Life and Background of Imogen McKay
Australian Roots and Early Education
Although not extensively documented in public sources, Imogen McKay was born and raised in Australia. Her early years shaped the confident, grounded and creative personality she carries today. Her education reflects both academic commitment and ambition, culminating in studies at one of Australia’s most respected universities.
Education and Academic Focus
Imogen graduated from The University of Western Australia, completing a Bachelor of Arts (BA) in Commerce/Arts between 2012 and 2015. This academic background laid the foundation for her later ventures in business, branding and creative gifting. Before university, she studied at Perth College, one of Western Australia’s long-standing educational institutions, further supporting her strong academic journey.
Career Journey of Imogen McKay
From E-Commerce to Creative Entrepreneurship
Before founding her own business, Imogen worked in e-commerce and operations within the hospitality and restaurant sector in London. These roles allowed her to refine her skills in brand management, customer experience, logistics and digital operations—skills that would eventually inspire her entrepreneurial path.
Co-Founder and Managing Director of COLFORD
Imogen is the Co-Founder and Managing Director of COLFORD, a London-based creative gifting service. The company specialises in designing, producing and delivering bespoke brand experiences through luxury and thoughtful gifting. As a modern creative agency, COLFORD focuses on storytelling through packaging and presentation, helping clients strengthen their brand identity.
Her role involves:
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Strategic planning
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Creative direction
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Client relationship management
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Oversight of design and production
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Business development
This entrepreneurial success demonstrates her capability far beyond the public association with her husband.
Imogen McKay and Alex Beresford
A Private Love Story Turned Public
The public became aware of Imogen Beresford when ITV presenter Alex Beresford revealed their engagement in 2022. The couple later married that same year in a beautiful ceremony abroad. Despite Alex’s prominence on British television, the couple has maintained a respectful degree of privacy, sharing only select insights into their personal life.
Family Life and Parenthood
A major milestone came in early 2025 when Imogen and Alex welcomed their daughter, Camille Isobella Beresford. The couple shared heartfelt announcements celebrating her arrival, reflecting their joy and the deep love they hold for their growing family.
Imogen McKay Children
Imogen has one child—Camille Isobella, born in February 2025. She also embraces the role of stepmother to Alex’s son, Cruz, from his previous relationship. The blended family dynamic is one marked by affection, unity and emotional strength.
Imogen McKay Age and Personal Profile
How Old Is Imogen McKay?
When the couple’s engagement became public in 2022, Imogen was reported to be 29 years old. Based on this, her estimated birth year is 1992 or 1993. As of 2025, Imogen McKay’s age is approximately 32–33 years old, aligning with her academic timeline and early career progression.
Imogen McKay Wikipedia Status
Although she is frequently searched, Imogen McKay does not yet have a dedicated Wikipedia page. Most available information comes from media reports, interviews with her husband, her professional profiles and social media presence. Given growing public interest, she may eventually become the subject of more detailed public documentation.
Personality, Interests and Public Presence
Low-Profile but Influential
Despite her increasing visibility, Imogen has maintained a low-key public profile. Her Instagram presence under the name @imogen_beresford shows carefully curated glimpses of her work, motherhood and celebrations. She prefers subtlety over spotlight, allowing her work and family moments to speak for themselves.
Creative Strengths and Leadership
Imogen’s approach to branding and gifting at COLFORD reflects:
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A strong creative eye
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Leadership grounded in empathy and precision
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An understanding of emotional storytelling
These strengths make her a standout figure in the creative gifting and brand-experience industry.
Conclusion
Imogen McKay—or Imogen Beresford—is far more than a supporting figure in the life of a well-known broadcaster. She is an entrepreneur, a leader and a loving mother who balances creativity with strategic business insight. Her career achievements, personal grace and commitment to her family have shaped her into an inspiring figure in her own right. As interest in her life continues to grow, Imogen remains authentic, grounded and focused on her craft, proving that success can bloom quietly yet powerfully.
