Lorri Haines – The Visionary Entrepreneur, Family Man, and Mindset Leader Behind Shoorah
Who Is Lorri Haines?
Lorri Haines is a British entrepreneur, public speaker, psychology practitioner, and the CEO and Co-Founder of Shoorah Ltd, a digital well-being and mental-health technology company based in the United Kingdom. Known for his distinctive mix of business acumen, psychological insight, and family-centred values, Lorri represents a new generation of business leaders who merge personal purpose with professional innovation.
With over 15 years of entrepreneurial experience, Haines has launched and managed several ventures across industries — some of which have been successfully acquired, while others provided invaluable lessons in leadership and resilience. Beyond business, he is widely recognised as a mental-health advocate, Christian believer, and devoted father, making him one of the most multifaceted figures in the UK’s digital-health and lifestyle space.
Lorri Haines – CEO of Shoorah Ltd
At the heart of Lorri Haines’s professional identity is Shoorah Ltd, a digital-health start-up launched in 2021. As CEO, he leads a team committed to revolutionising how people manage stress, emotions, and personal growth through mobile technology.
Shoorah is described as a “World-class mentality app” — offering guided meditations, affirmations, journaling tools, and mindfulness practices to promote everyday emotional fitness. Under Haines’s leadership, the company has become a recognised voice in mental-health innovation, combining psychology, emotional freedom techniques (EFT), and habit-building science to help people live healthier, calmer, and more mindful lives.
Lorri’s passion for digital health stems from his own transformative journey. He often notes that his mission is “to make helping others more fulfilling than making money.” His vision with Shoorah is not just to build an app but to create a global movement for mental wellness, allowing millions to find inner peace through accessible technology.
Education and Professional Development
Lorri Haines’s academic background complements his entrepreneurial expertise. He is currently pursuing a BSc (Hons) Psychology degree at Arden University, where he focuses on counselling psychology, mental-health advocacy, and behavioural change.
Previously, he earned an Associate Degree in Marketing and Management from the City of Portsmouth College (2011–2012), which laid the foundation for his early career in brand strategy and business development.
Haines also serves as an Ambassador for Nacoa UK (National Association for Children of Alcoholics), an organisation that provides support for families affected by alcohol misuse. This role demonstrates his commitment to social impact and community mental-health awareness.
Lorri Haines’s Personal Life and Beliefs
Faith, family, and fulfilment define Lorri Haines’s personal ethos. A practising Christian, he often shares reflections on gratitude, resilience, and personal growth on social media. His online bios describe him as a “Quantum Thinker”, “Motivation Speaker”, and “Psychology & EFT Practitioner”, signalling a holistic approach to life and leadership.
On Instagram, under the handle @lozzahaines, Lorri shares insights about well-being, fatherhood, and personal development. His tone is uplifting and authentic, resonating with audiences seeking a balanced, purpose-driven lifestyle.
Ferne McCann and Lorri Haines – A Public Love Story
The relationship between Ferne McCann and Lorri Haines has been a major aspect of his public profile. Ferne, a well-known television personality from The Only Way Is Essex and First Time Mum, began dating Lorri in 2021 after meeting in Dubai. Their chemistry quickly drew media attention, and they announced their engagement in July 2022.
In 2023, the couple welcomed their daughter Finty, marking a new chapter in their lives as parents. Their relationship, however, has not been without challenges.
Reports surfaced in late 2024 that Ferne McCann and Lorri Haines had temporarily split following a heated argument, just 16 months after Finty’s birth. Several outlets claimed the breakup might be permanent. However, in early 2025, Ferne publicly clarified that they were “still very much together,” emphasising their continued commitment as a family despite ups and downs.
By mid-2025, their social-media activity — including Lorri’s affectionate birthday post calling Ferne his “Beautiful Fiancée” — confirmed that the pair had reconciled and were once again united.
Is Ferne McCann Still with Lorri Haines?
As of August 2025, Ferne McCann and Lorri Haines appeared to still be together. Lorri’s posts referring to Ferne as his fiancée and the couple’s shared family content suggest that they have overcome previous difficulties.
Although media speculation continues, both remain focused on co-parenting their daughter Finty and maintaining stability in their blended family. Ferne’s openness about relationship challenges and Lorri’s emphasis on emotional communication reflect their shared commitment to personal growth and partnership.
Lorri Haines’s Son Noah – Family Beyond Fame
Before meeting Ferne McCann, Lorri Haines was already a father. He has a son named Noah from a previous relationship. While Lorri keeps his son’s life private, it is known that he remains an active and caring father.
Media sources describe Noah as a young boy, around primary-school age, and part of Lorri’s blended family alongside Finty and Ferne’s older daughter, Sunday.
The identity of Noah’s mother has not been publicly disclosed, as Lorri appears to prioritise privacy for his son. However, interviews and social-media posts suggest that Haines cherishes his role as a father, often referring to family life as his greatest source of motivation.
Lorri Haines Net Worth
Estimating Lorri Haines’s net worth involves combining his career achievements, business ventures, and brand collaborations. According to media estimates, his net worth stands at approximately £5 million.
This wealth has been accumulated through:
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The sale of previous business ventures,
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Brand endorsements and sponsorships (including collaborations with Audi UK and GRAMS28),
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His ongoing role as CEO of Shoorah Ltd.
While the figure is unofficial, it aligns with the lifestyle and career success reflected in his public presence.
Career Philosophy and Mental-Health Advocacy
At the centre of Lorri Haines’s professional philosophy is the belief that mental health and mindset drive long-term success. Through Shoorah, his motivational speaking, and his advocacy with Nacoa UK, Lorri promotes the idea that emotional awareness and daily mindfulness are as essential as physical exercise.
He often emphasises that helping others achieve clarity, peace, and confidence brings deeper fulfilment than financial gain. His journey — from traditional entrepreneurship to digital health — mirrors a broader global shift toward purpose-driven business models focused on social impact.
Public Image and Online Presence
Lorri Haines’s online presence reinforces his image as both entrepreneur and motivator. His Instagram profile, with over 235,000 followers, showcases his personality — a blend of professionalism, optimism, and family warmth. Posts alternate between Shoorah promotions, motivational reflections, and moments with his children.
The secondary handle @daddylozza further underscores his family-oriented identity, highlighting his commitment to being a hands-on father. This approach has helped him cultivate trust and relatability among his followers, distinguishing him from typical business influencers.
Future Goals and Vision
Looking ahead, Lorri Haines aims to expand Shoorah globally and continue integrating psychology with digital wellness. His pursuit of a Psychology degree supports this ambition, equipping him with academic insight to complement his real-world experience.
Haines’s long-term goal is to position Shoorah as a leader in mental-health technology — a platform that not only promotes mindfulness but also measures emotional progress through data-driven insights.
He also continues to engage in public speaking, combining his entrepreneurial lessons with motivational guidance rooted in emotional intelligence, faith, and resilience.
FAQs
1. How old is Lorri Haines?
Lorri Haines is 33 years old as of 2025. Born in the early 1990s, he is a UK-based entrepreneur known for his innovative work in digital health, psychology, and motivational speaking.
2. What does Lorri Haines do for a living?
He is the CEO and Co-Founder of Shoorah Ltd, a digital well-being and mental-health technology start-up. Lorri is also a public speaker, psychology and EFT practitioner, and an ambassador for Nacoa UK, advocating for emotional wellness and community support.
3. Who is Lorri Haines’s wife or partner?
Lorri Haines was engaged to television personality Ferne McCann, known from The Only Way Is Essex and First Time Mum. The couple got engaged in July 2022 and share a daughter, though they’ve faced on-and-off relationship challenges that have been publicised in the media.
4. How many children does Lorri Haines have?
Lorri is a father of two. He has a son named Noah from a previous relationship and a daughter named Finty, born in 2023 with Ferne McCann. He is also a step-father figure to Ferne’s elder daughter, Sunday.
5. What is Lorri Haines’s estimated net worth?
Lorri Haines’s net worth is estimated at around £5 million, derived from his past entrepreneurial ventures, brand partnerships, and leadership at Shoorah Ltd. While the exact figure isn’t publicly verified, this estimate reflects his career success in business and mental-health innovation.
Conclusion
Lorri Haines stands as a modern-day example of purpose-driven leadership — balancing business innovation, personal faith, and family values. From building mental-health technology through Shoorah to nurturing a blended family and championing well-being, he represents a rare mix of intellect, empathy, and ambition.
Whether as a CEO, psychology student, or father, Lorri Haines demonstrates that true success is measured not only in wealth but in impact, growth, and love. His journey continues to inspire thousands seeking a healthier mindset, stronger relationships, and a life guided by purpose.
