Simon Jordan: The Unfiltered Business Mind Behind Football, Media and Power Conversations
Simon Jordan is one of the most outspoken and recognisable figures in modern British business and sports media. Known for his sharp opinions, commercial instincts and refusal to dilute his views, he has built a career that spans entrepreneurship, football ownership, broadcasting, publishing and film production. From his early success in telecommunications to his turbulent ownership of Crystal Palace Football Club and his current role on TalkSPORT, Simon Jordan’s journey is defined by ambition, risk and accountability.
Who Is Simon Jordan?
Simon Jordan is an English businessman, media personality, author and former football club owner. He is best known for being the former chairman and owner of Crystal Palace Football Club and for his current role as a co-presenter on TalkSPORT’s weekday mid-morning programme, White and Jordan.
Jordan has developed a reputation as a straight-talking commentator who draws on real-world business experience rather than theory. Unlike many media pundits, his views are shaped by having personally invested, won and lost large sums of money in highly competitive industries.
Simon Jordan Age and Early Background
Simon Clifford Jordan was born on 24 September 1967 in Thornton Heath, United Kingdom. He is currently 58 years old.
Raised in England, Jordan attended Purley High School for Boys. From an early age, he showed strong entrepreneurial instincts. Rather than following a conventional corporate route, he entered the rapidly expanding mobile phone market in the 1990s, identifying opportunities that others had not yet fully recognised.
His early business success laid the foundation for the financial independence that later allowed him to pursue ventures in football, media and publishing.
Business Career and Net Worth
Early Business Success
He made his initial fortune in the telecommunications industry. He founded Pocket Phone Shop, a mobile phone retail business that grew rapidly during the mobile phone boom. The eventual sale of the business generated substantial wealth and positioned him as a serious entrepreneur rather than a speculative investor.
Simon Jordan Net Worth
Simon Jordan’s net worth is estimated to be in the multi-million-pound range. While exact figures are not publicly confirmed, his wealth is derived from:
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The sale of his telecommunications business
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Media and broadcasting work
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Publishing and authorship
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Film production
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Investments across property, hospitality and media
It is also widely acknowledged that he personally lost around £40 million during his time as owner of Crystal Palace Football Club. Despite this, his earlier financial success and ongoing media income mean he remains financially secure and influential.
Simon Jordan and Crystal Palace Football Club
Ownership and Chairmanship
Simon purchased Crystal Palace Football Club in 2000, becoming one of the youngest club owners in English football at the time. His tenure lasted until January 2010.
During this period:
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Crystal Palace experienced promotion to the Premier League
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The club faced financial instability common to many football organisations
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Jordan personally funded operational losses to keep the club afloat
Financial Reality
Jordan has been unusually open about the financial realities of football ownership. He has repeatedly stated that he invested and ultimately lost tens of millions of pounds, a fact that has informed his later commentary on football governance and ownership responsibility.
His Crystal Palace era remains one of the most instructive case studies in modern English football ownership.
Simon Jordan TalkSPORT Career
Simon Jordan is currently a co-presenter on TalkSPORT, hosting the weekday mid-morning programme White and Jordan alongside Jim White.
On the show, Simon provides:
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Analysis of football ownership and governance
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Commentary on club finances and management
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Strong opinions on media narratives and sporting ethics
His credibility comes from lived experience rather than speculation, making his segments among the most discussed and shared in UK sports radio.
Simon Jordan Podcast and Media Presence
Simon Jordan does not run an independent podcast. However, his daily work on TalkSPORT functions similarly to a podcast format, with extended discussions, debates and long-form commentary.
Clips and segments from White and Jordan are frequently shared and consumed on-demand, contributing to his strong digital presence and loyal following.
Simon Jordan Book
Simon Jordan is the author of the bestselling autobiography Be Careful What You Wish For.
About the Book
The book offers a candid account of:
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His rise in business
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Ownership of Crystal Palace
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Financial losses and personal accountability
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Media, football and power structures
Written in the same blunt style that defines his broadcasting persona, the book is widely regarded as one of the most honest accounts of football ownership in modern Britain.
Simon Jordan Wife and Relationships
Simon Jordan has not been publicly confirmed as having been married. Claims of a former wife are incorrect.
Past Relationship
He was in a long-term relationship with Suzi Walker, a former partner during his Crystal Palace years. They were not married.
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They share a daughter, Cameron, born in 2008
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The relationship ended in the late 2000s
Suzi Walker later married former professional footballer Ian Walker.
Michelle Dewberry and Simon Jordan

Simon Jordan is currently in a relationship with Michelle Dewberry, a British television presenter, businesswoman and media personality.
Shared Family
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Simon Jordan and Michelle Dewberry share a son together
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Their relationship is publicly acknowledged
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Both maintain high-profile media careers while valuing privacy around their family life
Michelle Dewberry has also spoken publicly about Simon’s health journey, including his recovery from prostate cancer, highlighting their partnership and shared responsibility as parents.
Simon Jordan Children
Simon Jordan is a father to:
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One daughter, born in 2008 from a previous relationship
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One son, with Michelle Dewberry
He has spoken about fatherhood as a grounding influence and a responsibility that shapes his views on risk, legacy and accountability.
Film and Media Projects
Beyond radio and publishing, Simon has also worked as a film producer. His credits include the film Telstar: The Joe Meek Story, reflecting his broader interest in creative industries beyond sport.
He is also associated with magazine publishing and has founded or owned lifestyle and automotive media ventures, reinforcing his identity as a diversified entrepreneur.
Public Persona and Influence
Simon’s influence stems from three defining traits:
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Directness – he avoids vague language and challenges weak arguments
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Experience – his views are rooted in real financial and operational responsibility
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Consistency – whether on football, business or media ethics, his principles remain stable
These qualities have made him both respected and controversial, but rarely ignored.
Quick Info
| Field | Details |
|---|---|
| Full Name | Simon Clifford Jordan |
| Known As | Simon Jordan |
| Date of Birth | 24 September 1967 |
| Age | 58 years |
| Birthplace | Thornton Heath, United Kingdom |
| Nationality | British |
| Profession | Businessman, Media Personality, Author, Film Producer |
| Famous For | Former Chairman & Owner of Crystal Palace FC |
| Football Role | Owner / Chairman of Crystal Palace (2000–2010) |
| Current Media Role | Co-Presenter on TalkSPORT (White and Jordan) |
| Radio Network | TalkSPORT |
| Book | Be Careful What You Wish For |
| Film Produced | Telstar: The Joe Meek Story |
| Business Background | Telecommunications entrepreneur (Pocket Phone Shop) |
| Net Worth (Estimated) | Multi-million pounds (estimated) |
| Relationship Status | In a relationship |
| Partner | Michelle Dewberry |
| Children | One daughter (born 2008), one son |
| Parents | Peter Jordan |
| Education | Purley High School for Boys |
| Current Residence | London, United Kingdom |
| Social Media (X) | @Sjopinion10 |
Conclusion
Simon Jordan is far more than a former football club owner or radio presenter. He is a businessman shaped by success and failure, a media figure unafraid of criticism, and a father who openly acknowledges the personal cost of professional ambition.
From telecommunications to football ownership, from bestselling author to TalkSPORT heavyweight, Simon Jordan’s career reflects the realities of high-stakes decision-making. His willingness to discuss loss as openly as success sets him apart in a media landscape often dominated by surface-level commentary.
Whether admired or challenged, Simon Jordan remains one of the most influential and authentic voices in British business and sports media today.
FAQs
1. Who is Simon Jordan?
Simon Jordan is an English businessman, media personality, author, and former football club owner. He is best known as the former chairman of Crystal Palace and as a co-presenter on TalkSPORT’s weekday show White and Jordan.
2. What is Simon Jordan’s age?
Simon Jordan was born on 24 September 1967, making him 58 years old.
3. What is Simon Jordan’s net worth?
Simon Jordan’s net worth is estimated to be in the multi-million-pound range. His wealth comes from telecommunications, media work, publishing, and investments, despite losing a significant sum during his Crystal Palace ownership.
4. Is Simon Jordan married and who is his partner?
Simon Jordan has not been publicly confirmed as married. He is currently in a relationship with Michelle Dewberry, a British TV presenter and businesswoman, and they share a son together.
5. What book did Simon Jordan write?
Simon Jordan is the author of the bestselling autobiography Be Careful What You Wish For, which details his business journey, football ownership experiences, and lessons learned from success and failure.



